October 16, 2022
press release
Apple Music and Mercedes-Benz Bring Premium Immersive Spatial Audio to Drivers Worldwide
Paris Apple and Mercedes-Benz today announced that Apple Music’s critically acclaimed Spatial Audio with Dolby Atmos support is now available for the first time as a native experience in Mercedes-Benz cars, and a joint commitment to providing the best music to global customers. Experience. Apple Music with Spatial Audio comes complete with the MBUX infotainment system in Mercedes-Maybach models, EQS and EQS SUV as well as EQE and S-Class, equipping these vehicles with studio-quality sound better than any concert hall. , and providing drivers with a fully immersive listening experience with unparalleled, multi-dimensional sound and clarity.
“Sound quality is incredibly important to Apple Music, which is why we’re thrilled to be working with Mercedes-Benz to bring Spatial Audio on Apple Music to the car for the first time,” said Apple Vice President Oliver Schusser. Apple Music and Beats. “Spatial audio is changing the way artists create and fans listen to music, and it’s an experience that can’t be explained in words. You have to hear it for yourself to appreciate it. With Mercedes-Benz, we now have even more opportunities to bring fully immersive music to our subscribers around the world.”
“We are joining forces to offer our customers a benchmark music experience unmatched in the industry,” said Markus Schaefer, Chief Technology Officer and Member of the Management Board of Mercedes-Benz Group AG. “We are proud that our vehicles are the first non-Apple devices to feature immersive spatial audio with Dolby Atmos. This seamless experience shows that in-car entertainment hardware and software can be seamlessly integrated to a new level.”
Mercedes-Benz drivers who already subscribe to Apple Music will instantly have access to an ever-growing selection of songs and albums in Spatial Audio from some of the world’s biggest artists covering all genres, including hip-hop, country, Latin, pop. and classical. Apple Music also offers curated Spatial Audio playlists, such as Spatial Audio Drive and Hip-Hop by Spatial Audio, where listeners can find and discover songs from their favorite artists. In addition, subscribers have access to the entire Apple Music catalog of 100 million songs, thousands of curated playlists, and daily picks from the world’s top music experts, including Apple Music 1, Apple Music Hits, and all artists and hosts streaming on Apple. International live country music radio stations.
The Mercedes-Maybach Limited Edition by Virgil Abloh, which was released to consumers last month, was one of the first cars in the world – and the first model in the Mercedes-Benz lineup – to feature this advanced and multi-dimensional sound layout with Burmester’s high-end 4D sound system. The system includes 31 speakers, six 3D speakers that emit sound from above, four headphones in the front seats and an 18.5-liter subwoofer; Eight loudspeakers (two per seat); Two amplifiers: and 1,750 watts of power. The technology will soon be rolled out to other models.
About Apple
Apple revolutionized personal technology when it introduced the Macintosh in 1984. Today, Apple leads the world in innovation with the iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s five software platforms – iOS, iPadOS, macOS, watchOS and tvOS – deliver seamless experiences across all Apple devices and empower people with new services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s more than 100,000 employees are committed to making the best products on earth and leaving the world a better place than we found it.
About Apple Music
Apple loves music. Apple has revolutionized the iPod and iTunes music experience. Today, award-winning Apple Music celebrates musicians, songwriters, producers and fans with a catalog of more than 100 million songs, curated playlists from their careers and top artist interviews, talks and world premieres on Apple Music Radio. With music, autoplay, time-synced lyrics, spatial audio powered by Dolby Atmos, immersive sound with music, autoplay, time-synced and original content from people you love, Apple Music offers the world’s best listening experience, helping listeners discover and enjoy new music. Their favorites, empowering the global artist community. Apple Music is available on iPhone, iPad, iPod touch, Mac, Apple Watch, Apple TV, HomePod mini, CarPlay, and online at music.apple.com in more than 167 countries and regions, as well as popular smart speakers, smart TVs, and Android. and Windows devices. Apple Music is ad-free and never shares usage data with third parties. More information is available at apple.com/apple-music.
About Mercedes-Benz
Mercedes-Benz AG is responsible for the Mercedes-Benz Cars and Mercedes-Benz Vans business, which employs approximately 172,000 people worldwide. Ola Kalenius is the Chairman of the Board of Mercedes-Benz AG. The company focuses on the development, production and sales of passenger cars. The company also wants to be a leader in electric mobility and vehicle software. The product portfolio includes the Mercedes-Benz brand along with Mercedes AMG, Mercedes Maybach, Mercedes EQ, G Class and Smart brand products. The Mercedes Me brand can access digital services from Mercedes-Benz. Mercedes-Benz AG is one of the world’s leading manufacturers of luxury passenger cars. In the year By 2021, about 1.9 million passenger cars and about 386,200 vans have been sold. Through its two business units, Mercedes-Benz AG is preparing itself to meet the demands of electric mobility by expanding its global production network to around 35 production sites on four continents. At the same time, the company is building and expanding its global battery manufacturing network on three continents. As sustainability is a Mercedes-Benz strategy and a guiding principle for the company itself, this means creating sustainable value for all stakeholders: customers, employees, investors, business partners and society as a whole. The basis for this is the sustainable business strategy of the Mercedes-Benz Group. Therefore, the company takes responsibility for the economic, ecological and social impact of its business activities and considers the entire value chain.
Press the contacts
Jessica Bass
Apple
jessica_bass@apple.com
Apple Media Helpline
media.help@apple.com
(408) 974-2042